Mahfuz speaks to Drew Galvin, principal of Pure Image, about the hard work of building his home theatre and automation company from scratch – and the even harder work of steering it through a period of growth.
Key takeaways:
[00:10:00] Galvin believes there’s no substitute for marketing. Whether it’s business cards, lawn signs or search engine marketing, marketing is key for a small and growing business. That said, it’s also important to cast a wide net and talk about your business to former colleagues, friends and family because you never know where your next business lead is going to come from.
[00:25:00] Any one person in a business can only do so much – it’s your team that’s going to define your destiny. You spend so many hours of the day working with your team, so hire people you like! Don't hire someone that you wouldn't hang out with on the weekend.
[00:36:24] It’s important to understand accountingand your company’s cash flow. Galvin says you can’t overlook this aspect of the business. Be good enough to manage your cash flow well yourself, or hire a highly qualified, trustworthy person who can handle that role so you can focus on growth and taking care of the business.
[01:03:00] Be open to advice. Find people you trust because they may steer you and your business in a direction you hadn't even considered.
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